
Abigail Thiele - Visual Designer
PORTFOLIO
Email design
I enjoy working closely with e-commerce and marketing to create engaging and exciting email designs that allow for the personality of the brand to shine forth. It can be a challenge to design with email best practices in mind, to balance eye-catching creative that will also perform well across multiple email platforms. I like to incorporate animation, and illustrations as much as possible to bring some stylistic elements of the brands I work with.
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![]() Promo EmailThis was to highlight some of our imagination play.. The brief asked for a more editorial style to showcase the creative, hands-on style of play. | ![]() Weekly Deals PromotionA promotion balanced by a fun image of one of the top selling products for the season. | ![]() Holiday Promotional OfferA loyalty promotion used during the holiday season. |
![]() Family Games PromotionA promotion balanced by a fun image of one of the top selling products for the season. | ![]() New Arrivals PromotionHighlighting some of our new arrivals for the summer. | ![]() Spring Time Tiered OfferA text-heavy promotion balanced by a fun image of one of the top selling products for the season. |
![]() HugglePod PromotionThis email was featuring one of our top selling product lines. Using a lot of user-generated content to provide a social media feel. | ![]() Active Play PromotionA promotion balanced by a fun image of one of the top selling products for the season. | ![]() Fall Tiered EmailAnother multiple level offer, with a lot of verbiage to convey. |
![]() Fall EmailBalancing a strong image with a strong offer. | ![]() Holiday EmailThis was for a big holiday promotion in which I animated falling snow on the product to engage customers. |
Landing Page Design
Although I am foremost a graphic designer, I also enjoy getting my hands dirty by doing some coding and front-end development. All the landing pages below I was the lead designer as well as the web developer behind them. I aim to design with mobile-friendliness in mind since more consumers are browsing and shopping with their phones than with desktop.
Social media work
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misc Design work
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![]() previewcolage2 | ![]() Western MTB Championship Poster 1A poster design for my Western MTB Championships concept. Features illustrations done by me and bright eye-catching colors. | ![]() Western MTB Championship Poster 2Version two of my poster designs for the Western MTB Championship. Illustrations are my own. |
![]() Meredith College Theater PosterThis was a series of posters designed for the Meredith College Theaters season of shows for the 2017/18 season. I wanted to create a cohesive feel to the shows which all had very different subject matter. (Xanadu) | ![]() Meredith College Theater PosterThis was a series of posters designed for the Meredith College Theaters season of shows for the 2017/18 season. I wanted to create a cohesive feel to the shows which all had very different subject matter. (Marie Antoinette) | ![]() Meredith College Theater PosterThis was a series of posters designed for the Meredith College Theaters season of shows for the 2017/18 season. I wanted to create a cohesive feel to the shows which all had very different subject matter. (Decision Height) |
![]() Meredith College Theater PosterThis was a series of posters designed for the Meredith College Theaters season of shows for the 2017/18 season. I wanted to create a cohesive feel to the shows which all had very different subject matter. (Dutchess Mislaid) | ![]() Western MTB Championship Magazine Ad1 of 3 magazine advertisement designs for my concept of the Western MTB Championship. Illustrations are my own. | ![]() Western MTB Championship Magazine Ad2 of 3 magazine advertisement designs for my concept of the Western MTB Championship. Illustrations are my own. |
![]() Western MTB Championship Magazine Ad3 of 3 magazine advertisement designs for my concept of the Western MTB Championship. Illustrations are my own. | ![]() Ground Roots Magazine AdFor my magazine advertisements for this company I wanted to focus on the key fact that they were non-genetically modified seeds. So I thought up the idea of using the seeds as test subjects in a lab and it grew into what is shown here. I used found imagery from monster movies as well as actual seeds that I placed onto mats and photographed before combining the two in Photoshop. 1 of 3 | ![]() Ground Roots Magazine AdFor my magazine advertisements for this company I wanted to focus on the key fact that they were non-genetically modified seeds. So I thought up the idea of using the seeds as test subjects in a lab and it grew into what is shown here. I used found imagery from monster movies as well as actual seeds that I placed onto mats and photographed before combining the two in Photoshop. 2 of 3. |
![]() Ground Roots Magazine AdFor my magazine advertisements for this company I wanted to focus on the key fact that they were non-genetically modified seeds. So I thought up the idea of using the seeds as test subjects in a lab and it grew into what is shown here. I used found imagery from monster movies as well as actual seeds that I placed onto mats and photographed before combining the two in Photoshop. 3 of 3 | ![]() AIGA Poster - Edward FellaThis poster was based on the style of Edward Fella, who is famous for his hand-drawn typographic treatments. I decided to follow in his example and drew all the headlines and titles, as well as all the images of New York icons that are featured. | ![]() Planned Parenthood InfographicThis is an infographic I designed in support of Planned Parenthood. It was done for one of my design classes in college in which we had to choose an organization or issue important to us. |
![]() Meredith College Arts & HumanitiesAn informational tri-fold brochure designed for the Meredith College Arts & Humanities department. (Cover) | ![]() Meredith College Arts & HumanitiesAn informational tri-fold brochure designed for the Meredith College Arts & Humanities department. (Inside) | ![]() Taste of Boom! Magazine designThis was a magazine design that I created based on my love of Japanese cooking. I was trying to reach an audience of young adults, like myself, to create restaurant quality meals at home. I aimed to incorporate a youthful exuberance with the typography and action speech bubbles. (Cover) |
![]() Taste of Boom! Magazine designThis was a magazine design that I created based on my love of Japanese cooking. I was trying to reach an audience of young adults, like myself, to create restaurant quality meals at home. I aimed to incorporate a youthful exuberance with the typography and action speech bubbles. (Table of contents) | ![]() Taste of Boom! Magazine designThis was a magazine design that I created based on my love of Japanese cooking. I was trying to reach an audience of young adults, like myself, to create restaurant quality meals at home. I aimed to incorporate a youthful exuberance with the typography and action speech bubbles. (Feature spread) |